In 2023, marketers continue to be not-so-subtly reminded that their brands must find a way to sustain and grow their business with less budget. For many, this will require smarter investments and decision making to continue pushing boundaries with fewer resources. That’s why many top brands use partnerships to stand out from the competition and expand their reach.

Join us for a deep dive into how brand partnerships can help your brand stand out this year. We’ll cover key learnings from marketing leaders at 1440 Media, Smartsheet and Brandfolder.

You’ll find out:

  • Why some partnerships fail and others succeed
  • How to identify and build an authentic brand partnership
  • The most common mistakes brands make along the way

Amanda Black, Director of Brand Partnerships | 1440 Media

Amanda leads the revenue organization at 1440. Previously, she helped launch the monetization of newsletter products at InspireMore and Fragment Media Group (home to The Daily Dot and Nautilus Magazine). Her background is in media and content creation, holding titles at a national magazine, a well-respected travel website, and more. She holds a bachelor's degree from Wellesley College. Originally from Maine, she now resides in Charleston, South Carolina.



Shauna Wu, Senior Marketing Manager Global Brand Activations | Smartsheet

Shauna is an accomplished and seasoned event marketing professional with over 12 years of experience in connecting companies with their clients and customers through conferences, campaigns, product launches, networking events and tech industry trade shows.




Leya Kritz, Demand Generation Manager| Brandfolder

Leya Kritz is an experienced growth marketer, who specializes in demand generation to help companies increase pipeline, advocate for customer needs, and directly impact demand for sales. Over the course of her career, she's been steeped in digital marketing, product marketing, and demand generation. She's spearheaded innovative programs across the B2B software space, allowing her a unique cross-functional perspective of the marketing funnel.